How Many Sanrio Characters Are There?
Sanrio, the beloved Japanese company behind Hello Kitty, is home to a vast universe of adorable characters. But have you ever wondered how many Sanrio characters there actually are? From annual rankings to video games and shows, we’ll break down every official appearance and give you the most accurate count possible for 2025.

Sanrio Character Ranking Poll (2024 Results)
Every year, Sanrio conducts an official character popularity poll. In 2024, 90 characters were ranked — but many of these entries include groups, duos, and entire bands.
Here are the Top 10 most popular characters from the 2024 poll:
Rank | Character | Notes |
---|---|---|
1 | Cinnamoroll | Fan favorite, flying puppy |
2 | Pochacco | The sporty white pup |
3 | Kuromi | Punk-goth rival of My Melody |
4 | Pompompurin | Golden retriever with a beret |
5 | Hello Kitty | The iconic face of Sanrio |
6 | My Melody | Kind bunny with a pink hood |
7 | Keroppi | The happy frog |
8 | Hangyodon | Lovable sea monster |
9 | Tuxedosam | Chubby penguin with bow tie |
10 | Little Twin Stars | Technically two: Kiki and Lala |
⚠️ Important: Many poll entries represent more than one character. For example:
- Little Twin Stars = 2 characters
- Cheery Chums = 6 characters
- Beatcats = 5 characters
- The Runabouts = 14 characters
Minimum character count based on the poll: 147 individual characters.
Characters In Hello Kitty Island Adventure
This 2023 mobile game introduced many familiar faces, as well as dozens of new characters never featured in polls. These include:
- Hello Kitty
- Chococat
- Retsuko (Aggretsuko)
- Haida
- Cappuccino
- My Melody’s family (Papa, Mama, Grandma, Grandpa)
- Pompompurin’s family
- New visitors: Berry, Buppi, Aro, Tam, Wanwa and more.
✨ Total new characters introduced in the game: 46
Other Sanrio Characters (TV + Lore)
Sanrio has expanded into shows like Aggretsuko, Mewkledreamy, and Show By Rock!!. These series introduce dozens of characters, many of whom don't appear in polls or games:
- Aggretsuko adds 16 named co-workers
- Mewkledreamy includes both mascots and humans
- Show By Rock!! features 21 bands, with 4–7 members each
Because Show By Rock!! is such a large universe, we count it as a single entity for simplicity.
Character Families
Many iconic characters have extended families:
- Keroppi: Parents (Keroma, Keroppa), girlfriend (Keroleen), grandparents
- Kuromi: Sister (Romina), parents
- Badtz-Maru: Sister (Tsunko)
- My Melody & Hello Kitty: Parents, siblings, and grandparents
Most of these family members don’t appear in polls, but are official Sanrio creations. Across all families, we estimate 25+ extra named characters.
Final Character Count (2025 Estimate)
Source | Estimated Characters |
2024 Character Poll | 147 |
Hello Kitty Island Adventure | +46 |
Aggretsuko & TV Shows | +25 |
Family Members | +25 |
Total Minimum (2025) | ≈ 243 characters |
If we expand Show By Rock!! fully or count all sub-groups in shows like Rilu Rilu Fairilu and Jewelpet, the number could easily exceed 400+ characters.
Final Thoughts
Sanrio’s magic lies in its ever-expanding world. From beloved mascots to obscure side characters, the company continues to create cute personalities that capture hearts globally. With new characters appearing every year through games, shows, and merchandise, the Sanrio universe is only getting bigger.
Whether you're a fan of classics like Hello Kitty or deep cuts like Sugarminuet, there’s a Sanrio character for everyone.
Leave a Reply